Milo Cancellation Flows

Win back cancelling subscribers with retention offers: pause the subscription or a renewal discount, before the cancellation goes through.

Installation

1. Install and activate the free Milo Subscriptions plugin.
2. Upload and activate Milo Cancellation Flows (Plugins → Add New → Upload).
3. Enter your license key under Subscriptions → Licenses to enable updates.

Configuration

Show a retention offer before a cancellation goes through. Works best with the cancellation survey enabled, so the offer follows the customer’s reason.

Under Subscriptions → Settings → General → Cancellation Flows:

Setting	Description
Offer alternatives before cancelling	Customers see the retention offers after they confirm they want to cancel.
Offer to pause instead	On/off switch.
Pause length (months)	The subscription resumes automatically after this many months.
Offer a renewal discount	Requires the Milo Subscription Coupons add-on to apply the discount to renewals.
Discount (%)	Numeric value.
Discounted renewals	How many renewals the discount applies to.

The retention screen

No page setup needed: the add-on intercepts the core cancel action after the survey and redirects to a “before you go” screen on the customer’s account with the offers you enabled.

Offers

• Pause instead: suspends the subscription for the number of months you configure, then resumes it automatically (Action Scheduler).
• Recurring discount: applies a percentage off the next N renewals through the Milo Coupons engine. This offer only shows when Milo Coupons is active.

Measuring saves

Each accepted offer is recorded on the subscription (_milo_cf_saved) and in a counters option, and fires milo_cancellation_flows_saved so Slack, Webhooks, or Analytics can track retention.

Developer reference

• milo_cancellation_flows_saved — Fires when a customer accepts a retention offer instead of cancelling.